Free

heatmap Agency CRO Certification

Created by heatmap founder Dylan Ander (SplitTesting.com), this program is the distillation of learnings from optimizing more than $5B in ecommerce revenue.

It's broken into:

Intro

  • Making heatmap a Profit Center

Conversion Rate Optimization Fundamentals

  • Revenue Per Session / Revenue Per Click
  • Optimizing Product Pages
  • Optimizing Collections Pages
  • Optimizing Footers
  • Optimizing FAQs

CRO Audit Training

  • How to Audit a Client's Website
  • Anatomie
  • Modular Closets
  • Superior Titanium
  • Giant Hoodies

Delivering World-Class Service

  • Customer Feedback Surveys
  • 3 Types of Split Tests
  • The ICE Method
  • 10 Ways to Increase Revenue

Bonus Templates

  • Customer Feedback Survey Template
  • 150-Point CRO Checklist
  • A/B Test Calculator

And it's totally free.